Story Designer is a remarkable tool, especially in busy times of breaking news. More stories of higher quality are produced faster with the same amount of staff. They radically simplify news operation while increasing production value. Aveco’s story templates are easy to define - they contain all elements of studio control. “In this way, studio events can be included easily in the editorial workflow to increase their efficiency and break news faster across all the platforms they serve.”Īveco’s Story Designer provides journalists more control of how their story is produced on air. “Extending Avid-based newsroom workflows with Aveco studio automation enables our users to run more comprehensive story-centric news workflows from content creation to distribution,” said Ed Caracappa, Senior Director of Global Alliances at Avid. “Behind the GUI, there are other layers of integration between ASTRA Studio and Avid solutions, this integration streamlines studio production to deliver visually attractive stories to all distribution platforms, while reducing OPEX.” “The unified user environment - the MediaCentral | Cloud UX, where our app is seamlessly integrated - makes news workflows easy to learn and easy to use,” said Pavel Potuzak, CEO of Aveco. The story is then produced live under control of Aveco’s ASTRA Studio based on those journalist-provided production cues. Prague, Czech Republic, SeptemAveco ®, the media industry’s largest independent automation provider, today announced that its Story Designer App for Avid ®’s MediaCentral | Cloud UX™ media workflow platform has been certified by Avid to integrate Aveco’s ASTRA Studio News Production Automation with Avid MediaCentral | Newsroom Management.Īveco’s Story Designer allows journalists to insert production cues to define the style of a story, together with technical parameters such as cameras and graphics. Story Designer allows journalists to insert production cues into the story section of the MediaCentral | Rundown browser application for more storytelling control The ability to link those outputs directly to their intended platforms from your laptop over the web, or from your phone on the train, will open up a huge world of flexibility for creators.Aveco App Accelerates News Story Production for Avid MediaCentral | Cloud UX Users Traditionally, when a final preview is delivered to a client and approval is received, you need to stay in the office to upload the approved project to the client's chosen platforms. This is particularly useful for freeing creatives from their offices at the end of a project. ![]() One nice feature of MediaCentral Cloud UX that will make life easier for creators is direct export to social media platforms, which can be customized to a variety of outputs. This works natively from either Media Composer or from Premiere Pro. With this functionality, it should be easier than ever to save yourself a trip back to the edit suite when a small change is required, or to start working on a project from a location set before moving on into post.īuilding on their long loved Phrase Find tool, Media Central offers Phonetic Search, allowing the search for footage for a specific word or phrase. ![]() Its built-in chat application integrates with the Media Composer chat window to send messages to team members, and can be configured to email team members notifications when they are offline. ![]() MediaCentral Cloud UX is the online platform for reviewing edits, subclipping, and browsing footage, along with Android and iOS applications. The new release is built primarily around an exciting set of tools known as MediaCentral Cloud UX, which brings powerful editing operations to a web-based cloud interface, allowing editors, producers, directors and assistants to access footage on whatever machine they are using, wherever they have web access. Avid's platform-agnostic, cloud-based content sharing platform is poised to revolutionize post workflows.Īvid Media Central has been around for a few years now, but Avid has invested in a complete refresh of the product with the goal of creating a truly networked media environment for filmmakers on the go.
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